Scotty Schindler – Street Smart Entrepreneur

International Advisor, Mentor & Speaker

Cold Warm & Hot Zones

In sales and marketing, we have 3 zones.

Cold, warm and hot.

In the Cold zone, you spend all your energy on marketing, getting people to your warm zone.

In your Warm zone, this is where the selling starts, this is when you are in conversation with a prospect.

Your Hot zone is one they are a client.

In each zone, we treat each client differently.